May 10, 2012
Great ads for the new advertising show THE PITCH.
creatimes:

Great ads for the new advertising show THE PITCH.

creatimes:

(Source: dontmesswiththewriter)

May 6, 2012

Very smart!! And cute!

(Source: gutewerbung, via adwriter)

March 26, 2012
vibrant! photo by: C. R. Stecyck III

vibrant! photo by: C. R. Stecyck III

March 13, 2012

Nurse Jackie art direction + copywriting is just the right amount of wrong. It’s punny but you don’t dismiss it. It’s cliche but you appreciate the thought that went into it.

March 8, 2012

These El Segundo Police ads are getting better and better!

EL SEGUNDO POLICE NEWSPAPER

CLIENT: EL SEGUNDO POLICE
DATE: 2008

This recruitment campaign put prospective policemen in the rather uncomfortable shoes of officers even before they filled out an application to join the force.

March 8, 2012

I LOVE THIS COMMERCIAL. 

HÄAGEN-DAZS

CLIENT: HÄAGEN-DAZS
DATE: 2010

The only thing more exciting than watching grass grow? Waiting for your ice cream to melt. This spot captures that torment. In a good way.

March 8, 2012

“EL SEGUNDO POLICE”


CLIENT: EL SEGUNDO POLICE


DATE: 2007

Clients who show up to meetings with guns. That was just one of the unique challenges Team One faced in launching a pro bono recruitment campaign for the El Segundo Police Department.

A very targeted campaign not only reached its target, it weeded out the 95% of people who lacked the skills needed to cut it in the E.S.P.D. Most amazingly, we used a medium you’d think law enforcement would frown on – wild postings

March 6, 2012
1945:

good:

The Next Time You Cut Your Finger, Save a Life
Ten thousand people need bone marrow transplants each year to fight life-threatening diseases, but only half of them get one. Graham Douglas, who works at ad agency Droga5, came up with a unique solution to get more donors: Stick a sign-up kit inside a Band-Aid box. When people cut their finger and goes hunting for a Band-Aid, they can just dab some of the blood on a Q-tip-like swab, drop it in an envelope already included in the kit, and put it in the mail to the lab.
Read more on GOOD→ 


I saw these at Target. There’s a bunch like “Help, I have a headache” which gives you a few pills of acetaminophen and so on. I think it’s great. See more HERE.
The blood sample angle is genius.

1945:

good:

The Next Time You Cut Your Finger, Save a Life

Ten thousand people need bone marrow transplants each year to fight life-threatening diseases, but only half of them get oneGraham Douglas, who works at ad agency Droga5, came up with a unique solution to get more donors: Stick a sign-up kit inside a Band-Aid box. When people cut their finger and goes hunting for a Band-Aid, they can just dab some of the blood on a Q-tip-like swab, drop it in an envelope already included in the kit, and put it in the mail to the lab.

Read more on GOOD 

I saw these at Target. There’s a bunch like “Help, I have a headache” which gives you a few pills of acetaminophen and so on. I think it’s great. See more HERE.

The blood sample angle is genius.

March 6, 2012

HAHA Tide Bleach is killing it with their commercials.

March 1, 2012
I love Jamba’s interior signage. 

I love Jamba’s interior signage. 

March 1, 2012

I saw these great pieces of copywriting at the Fashion Valley mall on the ProActiv kiosk. 

March 1, 2012

With all of the praise I give on this blog, I have to include some criticism. I absolutely cannot stand this Citi Bank Card commercial. Its highly irritating because the song is horrible, and this woman is pretending to be so witty. Who is their target market? If I had to guess, it’d be “The Real Housewives” of America. What is your opinion?

March 1, 2012
OK, I HAVE to give it to Groupon for the best “Unsubscribe Process” ever. I get endless emails from them and I haven’t had the time for special fun, so I decided to unsubscribe. Firstly, they don’t do it until you click a small font that says unsubscribe. 
Then it takes you to this page where you see what looks like a live cam of Derrick, where you can then click on “Punish Derrick” for sending you all those emails. Then you see a video of him getting punished. This is all so great! Try it! I think they want to make you so elated (as I happen to be) that you’ll resubscribe just because you appreciate their effort.

OK, I HAVE to give it to Groupon for the best “Unsubscribe Process” ever. I get endless emails from them and I haven’t had the time for special fun, so I decided to unsubscribe. Firstly, they don’t do it until you click a small font that says unsubscribe. 

Then it takes you to this page where you see what looks like a live cam of Derrick, where you can then click on “Punish Derrick” for sending you all those emails. Then you see a video of him getting punished. This is all so great! Try it! I think they want to make you so elated (as I happen to be) that you’ll resubscribe just because you appreciate their effort.

March 1, 2012
FinePix F70….with smile capture :-)

FinePix F70….with smile capture :-)

(Source: adsbyad)

8:35am
  
Filed under: advertising art direction